The Top 20 Display Advertisers of Q2 2016

Here’s our report for the biggest Display advertisers during Q2 2016.

#1: Paypal.com

• Estimated Q2 Ad Spend: $12.4M
• Top 3 Traffic Sources: Conversant, Google, Advertising.com
• Top 3 Publishers: slate.com, go.com, thesaurus.com

Top Ad:

#2: Amazon.com

• Estimated Q2 Ad Spend: $9.2M
• Top 3 Traffic Sources: Direct Buy, Google, MediaMath
• Top 3 Publishers: imdb.com, dpreview.com, babycenter.com

Top Ad:

#3: LowerMyBills.com

• Estimated Q2 Ad Spend: $8.8M
• Top 3 Traffic Sources: Direct Buy, Advertising.com, Taboola
• Top 3 Publishers: wow.com, huffingtonpost.com, dailyfinance.com

Top Ad:

#4: StyleWe.com

• Estimated Q2 Ad Spend: $8.3M
• Top 3 Traffic Sources: Google, Direct Buy, PulsePoint
• Top 3 Publishers: yahoo.com, nytimes.com, wikihow.com

Top Ad:

#5: Zulily.com

• Estimated Q2 Ad Spend: $7.8M
• Top 3 Traffic Sources: Google, Advertising.com, Yahoo Gemini
• Top 3 Publishers: wow.com, flickr.com, yahoo.com

Top Ad:

#6: ViewLorium.com

• Estimated Q2 Ad Spend: $7.6M
• Top 3 Traffic Sources: Google, Direct Buy, Rubicon
• Top 3 Publishers: wikia.com, buzzlie.com, thesaurus.com

Top Ad:

#7: IBM.com

• Estimated Q2 Ad Spend: $7M
• Top 3 Traffic Sources: Direct Buy, Google, Taboola
• Top 3 Publishers: time.com, cnbc.com, forbes.com

Top Ad:

#8: Coupons.com

• Estimated Q2 Ad Spend: $6.3M
• Top 3 Traffic Sources: Google, Direct Buy, Yahoo Gemini
• Top 3 Publishers: cosmopolitan.com, yahoo.com, mayoclinic.org

Top Ad:

#9: Adobe.com

• Estimated Q2 Ad Spend: $5.9M
• Top 3 Traffic Sources: Conversant, Direct Buy, TribalFusion
• Top 3 Publishers: sitepoint.com, thisiscolossal.com, vimeo.com

Top Ad:

#10: Vanguard.com

• Estimated Q2 Ad Spend: $5.5M
• Top 3 Traffic Sources: Direct Buy, TheTradeDesk, Google
• Top 3 Publishers: about.com, huffingtonpost.org, fool.com

Top Ad:

#11: Weebly.com

• Estimated Q2 Ad Spend: $5.5M
• Top 3 Traffic Sources: Google, TribalFusion, Direct Buy
• Top 3 Publishers: wikihow.com, wedmd.com, vimeo.com

Top Ad:

#12: FI.com

• Estimated Q2 Ad Spend: $5.4M
• Top 3 Traffic Sources: Direct Buy, Google, Advertising.com
• Top 3 Publishers: forbes.com, yahoo.com, thestreet.com

Top Ad:

#13: HillaryClinton.com

• Estimated Q2 Ad Spend: $5.2M
• Top 3 Traffic Sources: Advertising.com, Google, Direct Buy
• Top 3 Publishers: cbsnews.com, nytimes.com, thinkprogress.org

Top Ad:

#14: Toyota.com

• Estimated Q2 Ad Spend: $4.6M
• Top 3 Traffic Sources: Google, Advertising.com, Direct Buy
• Top 3 Publishers: popularmechanics.com, vice.com, imdb.com

Top Ad:

#15: AmericanExpress.com

• Estimated Q2 Ad Spend: $4.4M
• Top 3 Traffic Sources: Direct Buy, Google, Conversant
• Top 3 Publishers: ebay.com, boardingarea.com, theguardian.com

Top Ad:

#16: Apus.edu

• Estimated Q2 Ad Spend: $4.2M
• Top 3 Traffic Sources: Google, Direct Buy, Casale
• Top 3 Publishers: sparknotes.com, go.com, wikihow.com

Top Ad:

#17: HomeDepot.com

• Estimated Q2 Ad Spend: $4.2M
• Top 3 Traffic Sources: Google, Direct Buy, MediaMath
• Top 3 Publishers: doityourself.com, howstuffworks.com, thesaurus.com

Top Ad:

#18: Honda.com

• Estimated Q2 Ad Spend: $3.9M
• Top 3 Traffic Sources: Direct Buy, Google, Taboola
• Top 3 Publishers: edmunds.com, nfl.com, caranddriver.com

Top Ad:

#19: Fidelity.com

• Estimated Q2 Ad Spend: $3.9M
• Top 3 Traffic Sources: Direct Buy, Yahoo Gemini, Google
• Top 3 Publishers: go.com, huffingtonpost.com, forbes.com

Top Ad:

#20: Chevrolet.com

• Estimated Q2 Ad Spend: $3.8M
• Top 3 Traffic Sources: Direct Buy, Google, Advertising.com
• Top 3 Publishers: internetautoguide.com, motortrend.com, cargurus.com

Top Ad: